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Beth Terpening
You can’t automate authenticity: a rant in rhyme
“Beth, what do you think of AI as a creative marketing tool?” Not a day goes by when I don’t…
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Beth Terpening
Re-group, for creativity’s sake
I own a very small independent bookstore. And when I say small, I mean when two people browse the same…
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Beth Terpening
Got a communication problem? Cut the C.R.A.P.
If your organization has a communication problem, it’s probably not because you lack information. Nor is it likely due to…
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Beth Terpening
Crack the glossy wall: the case for being human at work
in External Communication, Internal Communication, Life & Business, Presentations & Speaking, Spencer Grace / / 0 commentsPolished. Professional. Prepared. Quite possibly, these are among the qualities that landed you where you are today, leading a project,…
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Beth Terpening
Gamify your team’s goal-getting with Momentum Bingo
Surrounded by my grown children last week, I got up to speed on techniques young adults are using to reach…
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Beth Terpening
The ABCs of business communication
in Life & Business, Spencer Grace / / 0 commentsEarlier this month, in one of my 1-Minute Monday videos, I shared my friend Julie’s strategy for getting better sleep. I’d…
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Beth Terpening
Your workplace is your stage, so communicate like a serious actor
in Life & Business, Spencer Grace / / 0 commentsI love the theater. As a longtime resident of Chicagoland, I was fortunate to see many incredible productions—some featuring big-name…
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Beth Terpening
“How did I do?” You can do better.
Jane has always considered herself a follower, not a leader. And yet, when one of her favorite community-based, non-profit organizations…
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Beth Terpening
What does the bot say? Ideally, NOTHING in these 5 crucial communication zones.
in Creativity, External Communication, Internal Communication, Life & Business, Spencer Grace, Writing / / 0 commentsA month ago, I published a tiny video lesson proclaiming that AI stands for ALMOST intelligent. I take inordinate pride…
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Beth Terpening
Talk about small (business, that is)
in Life & Business, Spencer Grace / / 0 commentsAs a strategic communication consultant, I spend my days counseling large organizations on what to say and how to say…
