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Beth Terpening
You can’t automate authenticity: a rant in rhyme
“Beth, what do you think of AI as a creative marketing tool?” Not a day goes by when I don’t…
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Beth Terpening
Re-group, for creativity’s sake
I own a very small independent bookstore. And when I say small, I mean when two people browse the same…
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Beth Terpening
Gamify your team’s goal-getting with Momentum Bingo
Surrounded by my grown children last week, I got up to speed on techniques young adults are using to reach…
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Beth Terpening
Stay or go: choose your best location for creative work
in Creativity, Spencer Grace / / 0 comments“Go somewhere else,” I told myself. It was a Tuesday morning. And instead of hustling up to my attic studio…
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Beth Terpening
Set your audience on fire (in a good way)
You’ve been asked to present at that upcoming conference, summit, forum, or whatever your industry/organization calls an important meeting. Quick:…
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Beth Terpening
“How did I do?” You can do better.
Jane has always considered herself a follower, not a leader. And yet, when one of her favorite community-based, non-profit organizations…
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Beth Terpening
What does the bot say? Ideally, NOTHING in these 5 crucial communication zones.
in Creativity, External Communication, Internal Communication, Life & Business, Spencer Grace, Writing / / 0 commentsA month ago, I published a tiny video lesson proclaiming that AI stands for ALMOST intelligent. I take inordinate pride…
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Beth Terpening
Commit to consistent content creation in 2025
Halfway between Christmas and New Year’s Eve, my eyes flew open at 2:26AM. “Holy self-imposed deadlines, Batman! I have a…
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Beth Terpening
For maximum creativity, ditch the screens and go no-tech
in Creativity, Spencer Grace / / 0 commentsThe moment I said it, a woman in the corner pumped her hands in the air and let out an…
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Beth Terpening
What I learned from a snowman. Or was it a duck?
in Creativity, External Communication, Internal Communication, Spencer Grace, Visual Communication / / 0 comments“Do you know what this is? Of course you do. It’s a snowman!” That’s how I opened my 60-second video…
