- Beth Terpening
“How did I do?” You can do better.
Read moreJane has always considered herself a follower, not a leader. And yet, when one of her favorite community-based, non-profit organizations…
- Beth Terpening
What does the bot say? Ideally, NOTHING in these 5 crucial communication zones.
Read moreA month ago, I published a tiny video lesson proclaiming that AI stands for ALMOST intelligent. I take inordinate pride…
- Beth Terpening
Talk about small (business, that is)
Read moreAs a strategic communication consultant, I spend my days counseling large organizations on what to say and how to say…
- Beth Terpening
Not “meh,” but meaningful: better questions for great messaging
Read moreMuch of my work with marketing teams involves messaging—developing the strategic ideas and positioning that inform the way you tell…
- Beth Terpening
How to detox your outbox
Read moreI thought by now email would be a thing of the past. I guess I imagined it would go the…
- Beth Terpening
Allow me to repeat myself
Read more“If you can’t say something nice, don’t say nothin’ at all.” These are the wise words of Disney’s Thumper. My…
